YOUTUBE Video

eds evaluation

1)
The media project that we created was a music video for a song that currently doesnt have a video. we used existing media products to gain inspiration for our media project including our digi packs. We aimed to create a video that looked proffesional and would be able to challenge current forms of media. By analysing professional products we were able to see what we had to achieve to create a succesful product which consumers would want to watch and purchase. The proffessional products were from all types of genre, this gave us a wide spectrum of ideas to work with and develop so we could challenge current media forms. We also used theory such as goodwins points, this gave us the knowledge to compose our music video. It also enabled us to set benchmarks of what to achieve whilst creating our project. The genre of our product is romance, we had to watch videos from similar bands as to know what would be expected and what would sell in the real world.

2)
The combination of our main product and the two ancillary tasks work well as a marketing package. the ancillary tasks were designed to promote our music video. they have been created to lure in the potential buyer, all three products compliment each other well and have been designed to from the start. We deliberately used screen shots from our music video because real media forms do this because people are more likely to recognise an image from a video they have watched, it will lure more people in. The image on the front of the digipacks portrays a feeling of glamour and presence, yet it also creates a feeling of sorrow and longing as the artisit looks sad and lonely, this was done to fit in with the song that we chose. The image is successful at attracting our target audience as the ancillary tasks we produced are alluring and draw the attention of potential buyers. they are alluring due to the soft text fonts and colours we used and the image of a girl left alone.

3)
Feedback from people who have viewed our products has been varied with both good and bad points, this is what we expected and hoped for. The initial feedback on our proposed ideas was enthusiastic but slightly skepticle on some of the shots that we aimed to achieve. the feedback from the cough cut highlighted several changes that we needed to do. we wanted critical feedback so we knew what people liked and disliked and how we could possibly alter things to the consumer wants. The final version of the video recieved very positive feedback, wih people agreeing that all previous faults had been adressed and altered with the best possible outcome. Peers who hadnt previously seen the rough cut thought the acting and lip synching was very proffessional and so was the filming and editing techniques that had been used.

Directors Commentary Video

Lesson plan 8/11/12

The plan for today was to finish of the last of our directors commentary. Due to needing a extra bit of time we are able to finish it of completely. We also plan to make sure everything is on the blog and put final touches to anything that is incomplete.

7/12/11

As a group we have to carry on editing the music video together to enable us to finish it by the end of the lesson. We have included some of the music under the titles and also added more clips into the evaluation.

Lesson Plan 5/12/11

Today we plan to-

• Add clips from our music video to the time line
• add images in general of what we have included 
• Attempt to add in some effects

Lesson Plan 2/12/11

Today we had to film our directors commentary in one of the studios. Charlotte and Chris had created a script which we were to follow but when it actually came to it, we found it easier to just talk on the spot about what we had achieved whilst creating our music video and ancillary tasks whilst rembering some of the kay points we had put into the script. We covered all aspects from the first ideas to the distribution of our creations. In total we have about 6 minutes worth of talking which will be able to give us enought to be able to achieve are evaluation.

Once we got back to the class room we started to edit together the evalaution. Due to Abbie not being here Chris took her role. We hope for her to be able to do a talk over during next lesson to enable her to be included.

Lesson plan for 28/11/11

Plan for the lesson was to spend and hour writing out our evaluations. We would then each individually upload them and take the best points from each and make it into our script. We would then each individual answer one question each on camera which will give everyone the chance to voice there opinion.

Final DigiPack DVD Cover

Our final Magazine Piece

Here is our finished magazine peace. 

Lesson Plan for 24/11/11

Plan for the lesson:

• As a group we will use two computers one with magazine and one with digi pack 
• We hope to complete the magazine
• We hope to complete the digi pack
• Start thinking about the evaluation next week

QR CODE FOR OUR BLOG

Coulour choices for writing

Here shows some of the colour choices we tried out during deciding what would best go over the digi pack and magazine. We felt purple suited it the most with light purples to dark. Below shows some of the types we had tried:

Lesson timetable

28th nov-timed response to evaluation questions
30th nov-no lesson
1st dec-filming your script 45 mins in studio ( D3 at 2.40)
5th dec-editing
7th dec-editing deadline
8th dec-peer feedback
12th dec-finalise the blog

Lesson Plan 23/11/11

Last lesson we focused on the dvd pack, we now have all the iamges and writing on and its matter of playing around with them to get them in the correct position.

This lesson we plan to start are advert for it. Things we know we have to remember are :

• Keep it similar to the dvd pack we have produced
• Everyone needs to take it in turns doing the work
• Some do the blogging and others edit.
• Remember not to spend to much time on one section

After the lesson we hope to be in a situation where we come in Thursday and do final touch ups on each of them. 

Lesson Plan for 20/11/11

Due to time being really limited we really need to concentrate on putting together are final peaces of coursework. Things we hope to achieve by the end this lesson:

• Have the pictures in place where we would like to see them.
• Have two people working the advert and two doing research into what else can be included. 
• Take on board all the groups ideas and keep thinking about what a DVD cover looks like and not to go of track.

We hope to be in a position where Wednesday lesson we will come in and add on the editing techniques and come Friday we will just be adding the finishing touches. 

Things To Include On The Back

These are things we need to include on the back of our DVD digi pack:

 This icon is used throughout DVDs we had noticed it was used also on music videos which were able to be used with DVD players. We plan to add this onto the back.

A Barcode will be used, this is used in nearly all DVD and CDs. 

We also noticed that the recording company was also used on the back of the cd covers and dvd covers. Here shows a possible logo we plan to use on the back of ours. 

We would want to incorporate studio companies such as these examples to comply and appeal to the conventions of previously seen examples of digi packs and music DVD's.

Heres some examples:

or possibly

After Lesson 18/11/11

As a group we found it really challenging using photoshop. Due to not using the progamme for a while it has taken us time to try and get used to the tools again. Things we have done:

• We have decided to use a image from the Music video and also we have kept it in colour.
• On the back it will feature what looks like a film strip running across with photos from the music video in black and white. 
• We have started to include the images and hopefully we will have these done by next lesson. 

Ideas For The Cover And DVD

Due to the time being limited for our DVD and Advert task, as a group we have come up with the main ideas that we would like to see for our ancillary products. These are things we need to consider and also remember whilst putting it all together:

• Possibly a professionally photo taken of the singer not a screen shot from the music video. (so that it is a clear image not fuzzy) 
• Having the background and photos etc in black and white
• Using editing techniques to prove skills on photo shop 
• Quite a large and bold title 
• Maintaining consistency with the dvd and advert
• Ensuring that it is relevant to the music video
• Actually looks like something that we would buy and that potential customers when walking into a music shop would want to look and buy 
• Abbie to be on the front 

Analyse Of Video, DVD and Advert

1. The video to The Hush Sounds song Wine Red is set in a very natural scene with alot of greenery and dead plants showing a contrast between old and new. The video shows the band but mainly focusses on the lead singer who is playing a piano covered in moss. The band is always shown against a background and the shots are always medium to close up of them playing there instruments. The video also features a narrative showing an elderly mans thoughts of when he was a younger man with his girlfriend. The CD cover for their album Goodbye Blues shows all the members of the band the colours that have been used are bright but have been grey scaled out, giving it a bit of a grainy/matt look.

An example of an advert for a band is the virgin advert promoting a Maroon 5 album. The advert shows the album cover, the price of the album and the store where you can purchase it from. The advert is meant to promote both the band and the music store that it is in utilising different forms of marketing to promote both parties. They use contrasted colours as to try and draw the attention of the consumer.